Global Automotive NAD Module and Chipset Tracker, Q1 2026
What the Full Report Will Cover
The Global Cellular Automotive NAD Module & Chipset Tracker provides comprehensive coverage of the automotive connectivity market. Network Access Device (NAD) modules perform functions similar to cellular IoT modules but are designed specifically for automotive applications. The report tracks NAD module and chipset shipments, ASPs and revenues across passenger and commercial vehicles, providing detailed analysis by module vendor, chipset vendor, chipset model, connectivity technology and region.
Module vendor coverage includes 20+ NAD module vendors, including players such as Rolling Wireless, LG Innotek, Quectel, Fibocom, Continental, Harman and others.
On the chipset side, the report covers 10+ chipset vendors and 45+ chipset models, including Qualcomm, MediaTek, Samsung, HiSilicon, UNISOC and other leading suppliers, with detailed chipset model-level tracking and design-win analysis.
Technology coverage includes 2G, 3G, 4G (Cat 1, Cat 1 bis, Cat 4), 5G, 5G RedCap, NB-IoT, LTE-M, LPWA Dual-Mode and satellite NTN-enabled automotive connectivity.
Regional analysis spans China, North America, Europe, Middle East Africa, Latin America, India and Rest of World, highlighting technology adoption trends, regional dynamics and OEM connectivity strategies.
The tracker includes historical data from Q1 2023 to Q1 2026.
Key Questions the Report Answers
- Which NAD module and chipset vendors lead the market by shipments, revenue and ASP?
- Which chipset models are gaining traction across automotive programs?
- How is the market transitioning from 4G to 5G and 5G RedCap?
- Which regions and vehicle segments are driving growth?
- How are OEM sourcing strategies and geopolitical developments reshaping the market?
- What is the outlook for the global automotive NAD module and chipset market through 2032?
Published Date: June 2026
Category
Industry
Automotive
Service
Connected Vehicle, Automotive Connectivity
Report Type
Report
Time Period
Quarterly
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Author
Subhadip Roy
Subhadip Roy is a Research Analyst at Counterpoint, specializing in IoT cellular modules, chipsets, NAD modules, Satellite IoT, and IoT applications. With a technical background, Subhadip holds a B-Tech degree in Electrical Engineering from West Bengal University of Engineering. He contributes to research and analysis in the evolving IoT industry, with a focus on technological advancements and market trends.
Greg Basich
As Associate Director at Counterpoint Research, Greg Basich focuses on the automotive industry. Prior to joining Counterpoint Research, Greg worked at TechInsights and Strategy Analytics for a combined 11 years, providing market intelligence and advisory services to companies in the automotive electronics market and related verticals. Prior to his career as an analyst, Greg was a business-to-business journalist at Bobit Business Media for 13 years, focused on automotive interiors, aftermarket electronics, and the fleet market. Greg holds a bachelor’s degree in economics from the University of California, San Diego.