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Report

Growth Potential for Accessible Premium Tablets in Emerging Markets

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May 24, 2023
Overview: Having faced a substantial surge in demand during the COVID-19 pandemic from work/study-from-home measures, tablets have become more commonplace in our device ecosystems, expanding their application of solely being used for multimedia to a wider array of business, productivity and creativity. As more applications for tablets emerge, the tablet market is likely to face further paradigm shifts as specifications and device options diversify further.
Table of Contents:
  • Introduction
  • Tablet Market Analysis & Forecast
    • Global Tablet Market Analysis
    • Global Tablet Market Forecast
    • India as an Emerging Market
  • Bigger and Better Displays, Larger Battery Trends Unlock Further Tablet Productivity
    • Display (Size, Refresh Rate)
    • Network Capability (Cellular vs Wi-Fi)
    • Battery Capacity (mAh)
    • Productivity (Device Ecosystems)
  • OnePlus Pad Looks to Invigorate a Banal Tablet Market
    • OnePlus Pad’s Distinct Features and Offerings
    • New Android iPad Challenger
    • OnePlus’ Promising Outlook
Number of Pages: 18 Published Date: May 2023

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Author

Liz Lee

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Liz, an Associate Director at Counterpoint Research, has 14+ years of extensive experience in the tech industry. Previously, Liz worked for Samsung SDI focusing on IR (Investor Relations) along with insight-based analysis of emerging tech markets and corporate strategies. She holds an International MBA degree from Waseda Business School.

Kevin Lee

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Kevin Lee is a Research Associate at Counterpoint Technology Market Research, based in Seoul, South Korea. He is a part of the market trends and emerging tech team at Counterpoint, focusing primarily on the tablet market. Kevin holds an undergraduate degree in international studies from Kyung Hee University.