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Report

Canada Q4 2021 Smartphone Market Analysis

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February 23, 2022

Overview:

This report provides an overview and analysis of the Canada smartphone market in Q4 2021, highlighting trends in carriers and national retail channels. The Canadian smartphone market increased by 21% QoQ, this report provides an analysis of the national economic market that impacted smartphone sales and provides context with Q4 earnings reports from the 3 big national carriers - Bell, Rogers and TELUS.

Table of Contents:

  • National Economic Trends
  • Q4 2021 Canada Smartphone Sell-through Analysis
  • Channel Analysis
  • Canadian Market Insights

Number of Pages: 18

Publication Date: February 2022

Category

Industry

Smartphone

Service

Canada

Report Type

Report

Time Period

Other

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Author

Emily Herbert

Emily Herbert is a Senior Analyst on the North American team at Counterpoint, based in Toronto. She specializes in the North American mobile ecosystem and the global secondary smartphone market. Emily holds an HBA in Political Science and English from the University of Toronto, complemented by a certification in Research Analytics. She has 5 years experience in the research space with previous experience with the department of Defence Research & Development of Canada focusing on AI technologies in training modules.