[Report] India Ultra Premium Smartphone Monthly Sell Out Analysis by Top Cities, January 2025
Overview: This report provides India Ultra Premium market's smartphone sales (INR 45,000 and above) by brand and model. The report also further goes and provides sales of smartphones for top 30 cities in India. The report also covers both the offline and the online channel.
The report focuses on understanding the sales of ultra-premium smartphones sales across brands, channels (online/offline), price bands, top cities, and ASP. It also highlights the top models across channels and premium price bands, along with the top offer for the respective month.
This report provides a deep-dive view of the India Ultra-Premium Smartphone Market and its channel and city landscape.
The scope of the study has been expanded from 12 cities—comprising 8 Tier 1 and 4 Tier 2 cities—to a total of 30 cities, including an additional 18 Tier 2 cities starting July 2024. While Tier 1 cities continue to drive sales in the premium smartphone market in India, Tier 2 cities play a crucial role in showcasing the potential for further expansion in this segment.
1. India Ultra-Premium Smartphone Market Snapshot and Key Takeaways
2. India Ultra-Premium Smartphone Market Yearly Trend
3. OEM Analysis
3.1 Smartphone Market by OEM Share
3.2 Sales Contribution of Cities Within Price Bands
3.3 OEM Share by City
3.4 OEM Sales Contribution by City
4. India Ultra-Premium Smartphone Market Price Band Analysis
4.1 Market Share by Price Band Across Cities
4.2 Sales Contribution of Cities Within Price Bands
4.3 Market Share by Price Band Across Cities – Online
4.4 Market Share by Price Band Across Cities – Offline
5. Channel Analysis
5.1 Channel Share by OEM
5.2 Market Share by Channel Across Cities
5.3 OEM Share by Channel
5.4 Channel and Price Band Analysis
6. Hit Model Analysis
6.1 Hit Models by Price Band
6.2 Hit Models by OEM
6.3 Hit Models by Channel
7. OEM and Channel Promotions
8. Appendix
9. Methodology
Category
Industry
Smartphone
Service
India
Report Type
Report
Time Period
Monthly
Receive our insightful weekly newsletter and stay ahead of the competition.
Author
Arushi Chawla
Arushi Chawla is a Research Analyst with Counterpoint Research, based out of Gurgaon (near New Delhi). Currently, she is dedicated to primary research of emerging technology like mobile phone device, consumer IoT, and other technology-associated segments. She also has a keen interest in researching the impact of mobile phone technology and the digital payment ecosystem on the economy. Arushi holds a Post Graduate Degree in Economics from Amity School of Economics and is a graduate in Economics from Delhi University.
Saurabh Kumar
I have been working in Counterpoint research for the last 1 year as a Research Analyst in Primary Consumer. I am also handling the retail market and have more than 8 years of experience in working the retail market.