Overview: The November edition of Counterpoint’s monthly Smartphone Intelligence Tracker offers the Counterpoint perspective on a curated collection of recent news and other articles that have made an impact on the smartphone ecosystem (OEMs, app ecosystem, policy, and more). It gives readers an idea of the current state of affairs in the sector and potential ramifications, helping connect the dots.

The October edition analyses key developments within the smartphone ecosystem from 22^nd October 2025 to 21^st November 2025. It also covers the list of key smartphone launches during the period.

Some of the developments from this edition, where our analysts give their points of view include:

Xiaomi Warns of Higher Smartphone Prices due to Surging Memory Chip Costs
Xiaomi Home Returns to Paris With its First Official Store
Apple Intelligence to Receive Major Updates With the iOS 27
Samsung Showcases its Tri-fold Prototype
Apple’s iPhone Overhaul Will Reduce its Reliance on Annual Fall Spectacle
Philips Prepares to Enter India’s Tablet Market with Pad Air in Early 2026
Oppo Unveils Apex Guard

This time we have also included Q3 earnings update for:

Samsung
Apple
Xiaomi
MediaTek
Qualcomm
TSMC

Additionally, the Smartphone Intelligence Tracker carries a teaser of one of Counterpoint’s latest research reports. In the November edition, a report titled, ‘Singles’ Day Promotion Analysis Report, 2025’ has been featured.

Number of Pages: 28

Published Date: November 2025

Smartphone Intelligence Tracker, November 2025

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