India CIoT Festive Season Report - 2023
Overview:
This report analyses the latest trends and discount offers available on different e-commerce platforms during Amazon’s Great India Festival and Flipkart’s Big Billion Days covering various cIoT segments including TWS, Neckbands, Smartwatch, Smart bands, Smart TVs, Security Camera and Robot Vacuums. In the TWS category, Bank Discounts, No-cost EMI, Instant Cash Backs, and Coupons were some of the common offers on major platforms. Many brand stores like realme and Samsung were seen promoting their respective loyalty programs to increase the perceived value of their offerings and hence, attract more consumers. In the smartwatch category, Brand e-store sites like boAt, realme, OnePlus, Boult, and Mi.com also hosted various sales on their official platforms and offered huge deals on smartwatches. The Omni-Channel Players like Croma, Vijay Sales, and JioMart offered numerous deals on smartwatches of various brands.
Table of Contents:
- Segments Covered
- TWS
- Neckband
- Smartwatch
- Smart Band
- Smart TV
- Smart Camera
- Robot Vacuums
Published Date: December 2023
Category
Industry
N/A
Service
IoT Modules Basic
Report Type
Report
Time Period
Other
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Author
Anshika Jain
Anshika is a Principal Analyst at Counterpoint Research with over 13 years of experience in market research and business intelligence. She currently leads the Global Consumer IoT domain, focusing on wearables, hearables, smart home, and emerging technologies. Previously, she managed various research and consulting projects across sectors such as BFSI and Telecom. Additionally, she has significant client-handling experience with major multinational companies. Anshika holds an MBA in Finance from IMT Ghaziabad and a Bachelor’s degree in Economics from Hansraj College, Delhi University.
Balbir Singh
Balbir Singh is a Global Smartwatch analyst and consultant, specialized in the evaluation and assessment of leading market players, performance, market trends, and strategies. Leveraging his extensive expertise in trend analysis, he delivers in-depth insights, strategic analysis and industry forecasts. Before joining Counterpoint, Balbir served as a Knowledge Management Associate in ZS Associates.
Varun Gupta
Varun is a Principal Analyst at Counterpoint Research, specializing in eSIM, FWA, Broadband, IoT, emerging devices, and IP licensing. His role focuses on uncovering trends and opportunities within these dynamic sectors, leveraging his keen insights and industry experience to support the evolving needs of our clients. Prior to joining Counterpoint, Varun contributed to the consumer electronics field with Dyson, where he gained hands-on experience in market dynamics and product innovation. Based in Bangalore, he is passionate about exploring advancements across robotics, automobiles, and smartphones. He holds a Bachelor of Technology in Mechanical Engineering from Delhi College of Engineering.
Akash Jatwala
Akash Jatwala is a Research Analyst at Counterpoint, specializing in Smartphone AP/SoC, Smart TVs, and 5G Networks Infrastructure. With a PGDM in Finance from IMT Nagpur, and a B.Com from Calcutta University, Akash brings over 5 years of experience in analyzing technological advancements and market trends within the device ecosystem.
Abdul Rehman Khan
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