Global XR & Smart Glasses Market Intelligence Tracker, May 2025
Overview: The XR & Smart Glasses Market Intelligence Tracker provides Counterpoint’s perspective on a curated selection of recent news and articles about AR, VR/MR, and smart glasses that shape the ecosystem, spanning OEMs, supply chain players, content providers, and more. It offers readers insights into the current state of the sector and its potential implications, helping them connect the dots.
In this report, we analyze key developments in the XR and smart glasses ecosystem from May 2025. This includes our insights on the news about Google, Apple and Meta, product launches by TCL-RayNeo and Pimax, Micro-OLED prototypes by Samsung Display, and other notable updates.
Table of Contents:
- Definition of Terms in This Report
- Key Developments of the Month: May 2025 Update
- Google I/O
- Apple
- Meta and Anduril
- Meta
- TCL-RayNeo
- Jade Bird Display
- Valve
- Pimax
- Samsung Display
- Other Ecosystem Developments:
- Other developments in XR & Smart Glasses Ecosystem
- Counterpoint's Latest Blogs & Reports on XR, Smart Glasses, and AI
Number of Pages: 20
Published Date: June 2025
Category
Industry
Emerging technologies
Service
Extended Reality (XR)
Report Type
Report
Time Period
Monthly
Receive our insightful weekly newsletter and stay ahead of the competition.
Author
Akshay RS
Akshay RS, a TMT research analyst at Counterpoint Technology Market Research, aims to create impactful insights and engaging visual stories. He tracks and analyses mobile devices, consumer IoT, XR, and retail segments across various regions and countries. With a civil engineering degree and MBA from SRM University, where he specialized in market research and operations, Akshay's passion for technology, data, and illustration drives him to push the boundaries of his field.
Guillaume Chansin
Dr. Guillaume Chansin is a display analyst covering advanced and emerging display technologies. He has authored the display reports on XR and MicroLED displays. He is also a regular contributor to the Display Weekly Review Report. Guillaume has a Master’s degree in Applied Physics from INSA Toulouse and a PhD from Imperial College London.