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India’s Q2 2023 TWS Shipments Up 34%, Captures 15% Global Share
Overview:
India’s True Wireless Stereo (TWS) earbuds shipments grew 34% YoY in Q2 2023, according to the latest research from Counterpoint’s IoT Service. The growth was primarily driven by demand for low-priced models, increasingly affordable new launches, and seasonal sales events like Flipkart Big Saving Days, Amazon Prime Days, brand-owned celebrations and offline events. This research note also includes detailed insights about India's position in global TWS market, analysis of top five TWS brands in Indian market and the overall 2023 TWS market outlook.
Number of Pages: 2
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Summary
Published
Sep 11, 2023
Author
Anshika Jain
Anshika is a Senior Analyst with Counterpoint Technology Market Research, based out of Gurgaon. She has more than 10 years of work experience in market research and business intelligence field. She led various research and consulting projects for multiple sectors including BFSI and Telecom. Apart from this, she also has key client handling experience with leading MNCs. She holds a Master's in Business Administration from IMT Ghaziabad, specializing in Finance; and a Bachelor's degree in Economics from Hansraj College, Delhi University.
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