Overview:
Counterpoint's Market Lens service conducted annual consumer study on the changing trends of India's smartphone market for the year 2022. It revolves around the previous as well as current smartphone choices and purchase journey. The report further focuses on the usage and experience of the current smartphone. In addition, it also focuses on consumer preference for future smartphone purchases.
The responses belong to a heterogeneous group in terms of age, gender, monthly income, and occupation.
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Category
Service
Report Type
Report
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Author
Arushi Chawla
Arushi Chawla is a Research Analyst with Counterpoint Technology Market Research, based out of Gurgaon (near New Delhi). Currently, she is dedicated to primary research of emerging technology like mobile phone device, consumer IoT, and other technology-associated segments. She also has a keen interest in researching the impact of mobile phone technology and the digital payment ecosystem on the economy. Arushi holds a Post Graduate Degree in Economics from Amity School of Economics and is a graduate in Economics from Delhi University.
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