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Overview:
India’s TWS market shipments registered 85% YoY growth in 2022, according to the latest research from Counterpoint’s IoT service. Increasing local manufacturing helped drive the shipments, apart from timely sales events, frequent affordable offerings, and entry of new players. Domestic manufacturing captured a 30% shipment share in 2022, compared to just 2% in 2021. The average selling price dropped by 20% YoY in 2022. Indian brands reached their highest-ever share of 80%. In this report, we have analyzed this market in detail covering brands strategy, price band analysis, market drivers along with forecast.
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Published
Mar 27, 2023
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