India TWS Q1 2022 Market Analysis

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India TWS Q1 2022 Market Analysis

Jul 15, 2022

Overview:

India’s TWS market posted 66% YoY growth in Q1 2022 driven by the strong value proposition offered by local brands to outshine the Chinese vendors. boAt led the market with a 34% share, while Noise captured the second spot for the second consecutive quarter. India brands captured a 72% share in Q1 2022, up from 57% in Q1 2021. In this report, we have analysed this market in detail covering brands strategy, price band analysis, market drivers along with forecast.

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Author

Anshika Jain

Anshika is a Senior Analyst at Counterpoint Technology Market Research with over 13 years of experience in market research and business intelligence. She currently leads the Global Consumer IoT domain, focusing on wearables, hearables, smart home, and emerging technologies. Previously, she managed various research and consulting projects across sectors such as BFSI and Telecom. Additionally, she has significant client-handling experience with major multinational companies. Anshika holds an MBA in Finance from IMT Ghaziabad and a Bachelor’s degree in Economics from Hansraj College, Delhi University.

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