India Smartphone Monthly Model Tracker 2023 July (Online Channels)

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Sep 1, 2023

Overview:

The India smartphone market grew 3% YoY and 5% MoM in July 2023, driven by sales on online and offline platforms aimed at reducing inventory, offline channels were central to this expansion. vivo emerged as the top brand in July 2023 followed by Samsung, vivo captured 18% share, driven by the mid-segment Y-series and T-series models. Premiumization trend persisted, with the premium segment (>INR30k) experiencing a 137% YoY growth. The launch of new models increased during the month as the market gears up for the festive season.

In this report you will find India shipments by:

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Category

Industry

Smartphone

Report Type

Report

Time period

Monthly

Summary

Published

Sep 1, 2023

Contact us

Author

Shubham Nimkar

Shubham Nimkar closely tracks the Indian Smartphone market. With a background in social media marketing and degrees in Electronics & Telecommunication and MBA Marketing from BIMTECH, Greater Noida, he operates from Navi Mumbai. He has more than 2 years of experience working on India and Vietnam Smartphone market.

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