India Monthly Smartphone Market Analysis and Insights, October 2024
Overview:
India's smartphone market shipments declined by 4% YoY in October 2024 due to excess inventory in the market. ASP of smartphones in the Indian market grew by 7% YoY, reaching $344, the highest ASP for the year. The rise in ASP can be attributed to multiple festivals and sales during the month due to which consumer went for higher prices smartphones.
Online channel share dropped to 40% in October 2024 as the initial phase of the festive sale period concluded, prompting consumers to shift back to the offline channel. Offline share grew as footfall at offline stores increased, driven by festive sale offers from LFRs and other offline retailers.
This report tracks monthly India smartphone shipments by brand by model across different e-commerce channel platforms like Flipkart, Amazon, Mi.com, Paytm, Snapdeal and others. It also tracks 100+ model level specifications which gives an in-depth analysis of the Indian market by channel.
Table of Contents:
• Market Overview
• Key Brand Strategies
• Pricing Analysis
• New launches Analysis
• Spec Analysis
• Channel Analysis: E-commerce and Offline
• Major OEM Promotions
• Key Market Trends
• Market Survey
• Make in India
Number of pages: 110
Published Date: December 2024
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Author
Shubham Singh
Shubham Singh is a Research Analyst at Counterpoint Technology Market Research, based in Noida, specializing in tracking mobile devices and ecosystems. With over four years of expertise in both quantitative and qualitative research, his insights on market trends are widely sought after and quoted by leading media platforms. Shubham brings a sharp analytical perspective to the smartphone sector. He holds a B.Com (Honors) degree and continues to make a significant impact in the ever-evolving world of mobile technology.
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