Overview: India smartphone market witnessed a 1% YoY growth in September 2024 and 3% YoY in Q3 2024, as the kick-off of festive sales toward the end of the month provided strong momentum, driving shipments higher.
ASP of smartphones in the Indian market rose by 10% YoY, reaching $317, the highest figure for the year. This increase was driven by a surge in premium smartphone shipments ahead of the festive season, when consumers could purchase high-end devices at discounted rates.Online channel led for the first time this year in Sep 2024 due to Great Indian Festival’ on Amazon and ‘Big Billion Day’ on Flipkart were the two major sale events online, which witnessed attention from the consumers.
This report tracks monthly India smartphone shipments by brand by model across different e-commerce channel platforms like Flipkart, Amazon, Mi.com, Paytm, Snapdeal and others. It also tracks 100+ model level specifications which gives an in-depth analysis of the Indian market by channel.
Table of Contents:
• Market Overview
• Key Brand Strategies
• Pricing Analysis
• New launches Analysis
• Spec Analysis
• Channel Analysis: E-commerce and Offline
• Major OEM Promotions
• Key Market Trends
• Market Survey
• Make in India
Number of pages: 110
Published Date: November 2024
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