Europe Monthly Report - Apple finally takes the lead; is it enough to beat Samsung in Q4?

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Jan 31, 2022

Overview:

After a disappointing October, iPhone sales recovered strongly in November 2021, resulting in Apple finally overtaking Samsung to take the number one spot in Europe. Yes, the lead was slim, but is it back to business as usual for Apple?

Table of Contents:

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Category

Industry

Smartphone

Report Type

Report

Summary

Published

Jan 31, 2022

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Author

Jan Stryjak

Jan is an Associate Director with Counterpoint Research, based in London, and leads the company’s European and Sustainability research. He is a seasoned analyst with over 17 years’ experience in the TMT sector, previously with GSMA Intelligence where he led a team of analysts producing highly impactful regional insights. Before that, Jan held strategy and analyst positions at Vodafone UK and Qualcomm respectively, and started his career with research firm TNS (now Kantar).

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