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Report

Global Premium Smartphone Market, H1 2025

1
September 19, 2025

Overview: Global Premium Market Contributes to over 60% of Global Smartphone Market Revenues, underscoring the strategic importance of the segment. The global premium (>$600) smartphone market’s unit sales grew 8% YoY in H1 2025, reaching the highest ever mark for a first half, according to Counterpoint Research’s Handset Model Sales Tracker for July 2025. The growth was much faster than the overall smartphone market, which grew 4% YoY during the same period. This report discusses the key driver for growth along with reginal an brand dynamics.

Table of Content:

Premium Market Size

Regional Growth Dynamics

Foldables


Category

Industry

Smartphone

Service

Premium

Report Type

Report

Time Period

Other

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Author

Varun Mishra

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Varun is a Principal Analyst at Counterpoint Research based out of Gurgaon. In Counterpoint, he closely tracks mobile devices and ecosystem with a focus on Apple. He started his career as a Consultant with Infosys Limited where he was able to identify strategic avenues for business growth through deep research and analysis of markets and companies in various domains. He holds a Master of Business Administration in Marketing from Institute of Management Technology, Ghaziabad and a bachelor's degree from Coventry University, UK.