Global Smartphone ODM Tracker, H2 2025

Alicia Gong is a Research Analyst who is tracking smartphone and ecosystem devices at Counterpoint Research. Prior to joining Counterpoint Research, She served at ChinaVenture and Copal Partners.

Ivan Lam

Ivan is a Senior Research Analyst at Counterpoint Research, based in Hong Kong. He has more than 15 years of experience, with a major focus on mobile and network devices. He has spent years in Southeast Asia markets working in business development, brand management, and channel management. In addition to his expertise in Southeast Asia, he is also well connected with the ODM and OEM sectors. Prior to joining Counterpoint Research, Ivan served at TCL Communication, KaiOS Technologies Inc., and Wiko Mobile, mainly leading business development, go-to-market strategy, and strategic planning. Ivan holds a Master's degree in Business Administration from the Hong Kong University of Science and Technology.