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Insight
Global ADAS Penetration to Reach 94% by 2035 as China Balances Mass Adoption with Cautious Leap to Higher Autonomy
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September 30, 2025

Author

Murtuza Ali

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Murtuza is a Senior Analyst at Counterpoint Research based out of the UK. In Counterpoint, he closely tracks the Automotive Industry and Markets with a focus on pivotal technologies such as Electric Vehicles, Autonomous Vehicles, Software Defined Vehicle, Infotainment & Digital Cockpit, Mobility and Connectivity. He started his career at Tata Motors developing Electric Vehicles graduating into Strategy roles. His most recent experience prior to joining Counterpoint Research has been as a Consulting Manager at the Transport & Mobility consultants Ricardo UK. He holds an Executive MBA from Warwick University, MSc in Automotive Systems Engineering from Loughborough University and a BEng. in Automobile Engineering from Mumbai University.