Location Platform

Our Location Platform Service provides clients with deep-dive views of global platform vendors across 80+ parameters, helping navigate key players' offerings, capabilities and growth areas.

"Location Platform" Data and Research

Key Features Location Platform Service

Key Features

Location Platform Service

Proprietary framework assessing and ranking key players across capabilities and geographies
Qualitative insights on platform players’ products, services, strategies, partnerships and more

What is included?

Industry Overview and CORE Analysis Report

Comprehensive annual report providing an overview of the location ecosystem value chain, competitive analysis of 25+ mapping and location platform players. Vendors evaluated across 80+ capabilities spanning seven key categories from maps data and intelligence through to customer growth.

Company Profile Reports

Report series covering company strategy, product differentiation, market positioning, customer wins and more.

Latest Research

Insight

PRs & Blogs

Location Platform

Location Platform Service

HERE Retains Lead as Competition Intensifies, TomTom, Google and Mapbox also Recognized as Leaders in Counterpoint Research’s 2026 Location Platform Effectiveness Index

HERE maintains its leadership position for the ninth successive year, TomTom joins HERE in the Pacesetter category. Google and Mapbox feature as Leaders thanks to their broad and deep platform capabilities.

May 29, 2026

Location Platform Effectiveness Index, 2026

Overview: The power of location as a context blended with the continuous stream of telemetry data and visualized to derive insights or autonomous capabilities has become the new battleground transforming mapping and location platforms into “data platforms”. However, choosing the right platform is challenging for enterprises and developers. It warrants a thorough evaluation and understanding of the vendor’s capabilities as well as the success of these platforms.

Apr 23, 2026