Overview The report provides an overall view of smartphone retail market trends across India, China, South Korea, Mexico, the UK, the US, MEA, and Indonesia, based on on-ground retail visits and feedback from store owners and sales staff. It highlights changes in consumer demand, brand and model performance, pricing, and purchasing behaviour, along with the impact of price hikes on affordability and retail sales.

Oct 13, 2026

Overview Counterpoint's monthly Inventory Tracker analyzes the global handset inventory situation of OEMs by comparing sell-in vs sell-through globally and by key regions (China, India; More regions available on request). It provides details on the monthly handset and smartphone sales, shipments, lifetime inventory, ratio of sell-in and sell-through, along with the inventory of new products to help understand the key trends across OEMs and key regions, in spreadsheet format. Each edition also carries the month's Market Pulse global market analysis and brand commentary alongside the data.

Sep 18, 2026