Automotive Display Market Insight Report, Q3 2026
About the report
Nov 2, 2026
ENG

We provide a detailed view of the display market with global and regional coverage of key technologies and materials across smartphones, TVs, tablets, XR and more.
Key Features Automotive Displays
Key Features
Automotive Displays
What is included?
Quarterly Automotive Display Design Win and Specification Database
identifies the display specs for nearly every car and ligh truck model in the world.
Quarterly Automotive Display Shipment Report_Entry
includes all information in the Design Win report, but includes shipment data, auto display revenue and area from passenger vehicles.
Quarterly Automotive Display Shipment Report_Deluxe
includes all information in the Automotive Display Shipment Report_Entry report, but includes shipment data, auto display revenue and area by models.
About the report
Nov 2, 2026
Overview: Global TV shipments grew both YoY and MoM in September 2026 as brands began ramping up shipments ahead of the year-end promotional season. The MoM increase largely reflects typical seasonality. September marks the start of the peak sell-in period, as brands build channel inventory for China’s National Day Golden Week and Double 11 (Singles’ Day), followed by Black Friday and holiday sales in North America and Europe. By region, Europe grew YoY, extending its run as one of the strongest-performing regions this year, as Chinese brands continued to expand overseas to offset weak domestic demand amid reduced trade-in subsidy support in China. In contrast, MEA declined YoY.
Nov 2, 2026
About the report
Nov 2, 2026
Overview: Global TV shipments grew both YoY and MoM in September 2026 as brands began ramping up shipments ahead of the year-end promotional season. The MoM increase largely reflects typical seasonality. September marks the start of the peak sell-in period, as brands build channel inventory for China’s National Day Golden Week and Double 11 (Singles’ Day), followed by Black Friday and holiday sales in North America and Europe. By region, Europe grew YoY, extending its run as one of the strongest-performing regions this year, as Chinese brands continued to expand overseas to offset weak domestic demand amid reduced trade-in subsidy support in China. In contrast, MEA declined YoY.
Nov 2, 2026
Nov 2, 2026
Nov 2, 2026
Oct 28, 2026
Oct 28, 2026
Oct 21, 2026
Oct 21, 2026

Vice President of Research
Yoshio Tamura

Vice President of Research
Yoshio Tamura

Research Director
Bob Obrien

Research Director
Bob Obrien

Associate Director
David Naranjo

Associate Director
David Naranjo

Associate Director
Guillaume Chansin

Associate Director
Guillaume Chansin

Associate Director
Jayden Lee

Associate Director
Jayden Lee

Senior Analyst
Tom Someya

Senior Analyst
Tom Someya

Vice President of Research
Yoshio Tamura

Vice President of Research
Yoshio Tamura

Research Director
Bob Obrien

Research Director
Bob Obrien

Associate Director
David Naranjo

Associate Director
David Naranjo

Associate Director
Guillaume Chansin

Associate Director
Guillaume Chansin

Associate Director
Jayden Lee

Associate Director
Jayden Lee

Senior Analyst
Tom Someya

Senior Analyst
Tom Someya