Overview:
India’s True Wireless Stereo (TWS) earbuds shipments grew 38% YoY in Q1 2024, according to the latest research from Counterpoint’s IoT Service. The growth in TWS devices is attributed to their ease of use and wide range of affordable options. Consumers increasingly use these devices for various activities such as commuting, working, exercising, and gaming due to their evolving use cases. The rapid shift towards domestic manufacturing, competitive offers, and enhancements in design and sound quality have accelerated the adoption of this technology.
Table of Contents:
- India TWS Shipment Analysis by Quarter
- India TWS Shipment Analysis by Brands
- New Entrants by Quarter
- India TWS Shipment Share by Price Band
- India TWS Price Band Share by Brand (Q1 2024)
- India TWS Shipment Share by Brand Origin
- India TWS Shipment Share by Top 10 Models
- India TWS ASP Trend by Brands
- India TWS Local Manufacturing Trend by Quarter
- India TWS Forecast (2023-2026)
- India TWS Market by Channel Split (Online/Offline)
- Key OEM Strategies
- Promotion Analysis Q1 2024
Number of Pages: 23
Publishing date: June 2024