India Monthly Smartphone Market Analysis 2020 January
Overview:
The India smartphone market grew 22% YoY in Jan 2020. However, growth was compared to the comparative low sell-in during the same period last year due to e-commerce rules introduction in Jan 2019. The Covid-19 is likely to impact smartphone shipments in India for Q1 2020 by 15%.
Overall shipments in $250-$400 grew 85%YoY in Jan 2020 driven by Vivo and Samsung. Shipments in $100-$150 price band grew 45% YoY growth as OEMs introduce Quad and Triple Camera support along with high battery capacity in this price band. realme 5i and Redmi Note 8 are the popular models of this price segment.
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Category
Industry
Smartphone
Report Type
Report
Summary
Category
Published
Mar 2, 2020
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Author
Anshika Jain
Anshika is a Senior Analyst at Counterpoint Technology Market Research with over 13 years of experience in market research and business intelligence. She currently leads the Global Consumer IoT domain, focusing on wearables, hearables, smart home, and emerging technologies. Previously, she managed various research and consulting projects across sectors such as BFSI and Telecom. Additionally, she has significant client-handling experience with major multinational companies. Anshika holds an MBA in Finance from IMT Ghaziabad and a Bachelor’s degree in Economics from Hansraj College, Delhi University.
Tarun Pathak
Tarun is a Research Director with Counterpoint Technology Market Research, based out of Gurgaon (near New Delhi). Tarun has 10 years of work experience with a key focus on the evolving mobile device ecosystem with specialties in Emerging Markets. He understands specific mobile industry nuances, helping clients to navigate through the rapidly changing technological trends. As a Telecom Analyst he has been quoted extensively by the leading media platforms. Tarun holds a Post Graduate Diploma in Management, specializing in International Business from the Amity International Business School and is a graduate in Physical Sciences from Jammu University, Jammu in the northern Indian state of Jammu & Kashmir.
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