Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, qualitative insights, and latest developments giving a holistic view of the industry. Market Pulse’s OEM Sales report provides monthly handset and smartphones, sales, market share, rankings and growth trends across key regions.
Monthly data breakdowns by:
- Handset and Smartphone sales
- Global and by key region: China, US, India, Europe, and Others (More regions,countries Available upon request)
- 25+ OEMs, >90% of Sales Coverage
Table of Contents:
- Global Handset & Smartphone Sales by Key OEMs
- China Handset & Smartphone Sales by Key OEMs
- USA Handset & Smartphone Sales by Key OEMs
- India Handset & Smartphone Sales by Key OEMs
- Europe Handset & Smartphone Sales by Key OEMs
- Others Handset & Smartphone Sales by Key OEMs
Published Date: August 2023
Overview:
- This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
- In June 2023, the global smartphone market slightly rose MoM thanks to China’s 618 shopping festival.
- Samsung was the only brand in the tope five to experience an MoM drop in sales and Chinese smartphone OEMs succeeded in increasing sales due to the 618 shopping festival.
Number of Pages: 51
Published Date: August 2023
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry.
In the report you will find additional analysis:
- Comments on the trend of Global Sell-in vs Sell through and inventory
- Global Market share and comments by OEMs, price bands
- USA, China, India, Europe Smartphone Market Analysis, and Insights by OEMs and Pricebands
- Global Hardware Feature Sales Share Analysis by Key Specs – Camera, Display, RAM, NAND
- Top 5 Models sales share by Pricebands
Insights on the global smartphone market in June 2023:
Global smartphone sales grew MoM in June 2023, driven largely by growth in China, owing to the ‘618’ e-commerce festival, which is expected to offset seasonal declines in other regions. Global smartphone shipments also grew marginally MoM but was below sell-through as OEMs were in inventory correction mode as the quarter came to an end.
Among key OEMs, Samsung continued to lead the smartphone market despite a third consecutive MoM sales decline, owing to seasonal demand slowdown across its key markets. Apple’s global sales grew MoM in June, benefitting from strong sales during China’s “618” festival. Apple reached its highest ever Q2 share globally and in multiple regions. HONOR was the fastest growing top ten OEM in June, owing to the ‘618’ festival in China and continuing rapid expansion in its new focus markets, like Europe & Middle East.
Smartphone sales grew MoM across most price bands in June, driven largely by the ‘618’ e-commerce festival in China. The mid-tier pricebands, i.e., $300-$599 and $200-$299 were the fastest growing price bands in June, largely due to their exposure to the China market. The premium segment (≥$600) was the only priceband to record YoY growth in June, with the ultra-premium price band (≥$800) growing fastest.
Table of Contents:
- Global Sell-in vs Sell through
- Global Smartphone Market Analysis: Market Share by OEMs, Price band
- USA, China, India, Europe Smartphone Market Analysis, and insights
- Global Hardware Feature Analysis: Key Specs – Camera, Display, RAM, NAND
- Global Hit Models
Published Date: July 2023
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry.
Excel report with data on global and regional handset market sell-through by OEMs.
Monthly data breakdowns by:
- Handset sales
- Smartphone sales
- Global and by key region: China, US, India, Europe, and Others (Can be customized to add more regions)
- 25+ OEMs, >90% of Sales Coverage
Table of Contents:
- Global Handset, Smartphone Sales by OEMs
- China Handset, Smartphone Sales by OEMs
- USA Handset, Smartphone Sales by OEMs
- India Handset, Smartphone Sales by OEMs
- Europe Handset, Smartphone Sales by OEMs
- Others Handset, Smartphone Sales by OEMs
Published Date: July 2023
Overview:
- This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
- In May 2023, the global smartphone market slightly fell compared to the previous month and the previous year.
- All major smartphone OEMs showed a decrease in sales compared to the previous year, and among them, vivo’s decline was the largest.
Number of Pages: 51
Published Date: July 2023
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry.
In the report you will find additional analysis:
- Comments on the trend of Global Sell-in vs Sell through and inventory
- Global Market share and comments by OEMs, price bands
- USA, China, India, Europe Smartphone Market Analysis, and Insights by OEMs and Pricebands
- Global Hardware Feature Sales Share Analysis by Key Specs – Camera, Display, RAM, NAND
- Top 5 Models sales share by Pricebands
Insights on the global smartphone market in May 2023:
Global smartphone sales declined 1% Month-on-Month (MoM) in May, as most regions continued their seasonal slide. Global consumer demand remains weak, with all major markets recording Year-on-Year (YoY) declines. China, LATAM and Japan were the only markets to record MoM sales growth in May, driven by seasonal promotions.
Among key OEMs, Samsung continued to lead the market in May as well, despite a MoM sales decline. Apple’s global sales remained relatively stable declining marginally MoM in May on normal seasonal weakness. Global sales for most Chinese OEMs grew MoM in May as the “618” sales event in China started earlier than usual.
Global smartphone sales declined MoM across most price bands in May, as most regions saw seasonal declines, except China, LATAM and Japan. The $200-$299 and $600-$799 price bands were the only pricebands to record MoM sales growth in May. The premium segment (≥$600) maintained share in May, as Apple’s gains in the US, China and Japan markets were offset by declines in other regions.
Table of Contetns:
- Global Sell-in vs Sell through
- Global Smartphone Market Analysis: Market Share by OEMs, Price band
- USA, China, India, Europe Smartphone Market Analysis, and insights
- Global Hardware Feature Analysis: Key Specs – Camera, Display, RAM, NAND
- Global Hit Models
Number of Pages: 45
Published Date: June 2023
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry.
Excel report with data on global sales by flagship and key best-selling smartphone models.
Monthly data breakdowns by:
- Smartphone sales
- By key models
- 225+ models across 12 OEMs, >50% of Global Sales coverage
- 100% coverage for Apple Models
Published Date: June 2023
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry.
Excel report with data on global and regional handset market sell-through by OEMs.
Monthly data breakdowns by:
- Handset sales
- Smartphone sales
- Global and by key region: China, US, India, Europe, and Others (Can be customized to add more regions)
- 25+ OEMs, >90% of Sales Coverage
Table of Contets:
- Global Handset, Smartphone Sales by OEMs
- China Handset, Smartphone Sales by OEMs
- USA Handset, Smartphone Sales by OEMs
- India Handset, Smartphone Sales by OEMs
- Europe Handset, Smartphone Sales by OEMs
- Others Handset, Smartphone Sales by OEMs
Published Date: June 2023
Overview:
- This report contains the monthly smartphone market share and top 10 sales volume for a total of 7 regions, including 4 regions (USA, China India, and Europe) included in the Market Pulse.
- In April 2023, the global smartphone market slightly fell compared to the previous month and the previous year. Especially, the US market saw the highest YoY decline among the 7 regions.
- Amid continued macroeconomic difficulties, consumers’ interest has shifted to relatively low-priced smartphones and the share of the ultra-premium segment in Samsung’s sales fell MoM.
Number of Pages: 51
Published Date: June 2023
