UK- Six out of Ten Surveyed Hearables Users Plan for a TWS Purchase Within a Year
Overview:
As hearable become more than just an accessory, Consumer Lens from Counterpoint Research conducted a study on the UK hearable for 2020. The report throws light on the consumer’s current choices as well as future preferences for hearables. Also, as TWS proves to be the fastest expanding hearable, it will be having a wider user base in the near times. It further includes the acceptance and future scope for AI Assistant and Active Noise Cancellation in the UK hearable market.
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Author
Arushi Chawla
Arushi Chawla is a Research Analyst with Counterpoint Technology Market Research, based out of Gurgaon (near New Delhi). Currently, she is dedicated to primary research of emerging technology like mobile phone device, consumer IoT, and other technology-associated segments. She also has a keen interest in researching the impact of mobile phone technology and the digital payment ecosystem on the economy. Arushi holds a Post Graduate Degree in Economics from Amity School of Economics and is a graduate in Economics from Delhi University.
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