Market Outlook – Smartphone Shipment and ASP Forecast by OEM Region, May 2023

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Market Outlook – Smartphone Shipment and ASP Forecast by OEM Region, May 2023

May 31, 2023

Overview:

The 2023 smartphone market is expected to fall 2% YoY, reaching 1.2 billion units as macroeconomic headwinds and consumer weakness continue to pressure the tech sector. Despite some recent recovery in macroeconomic indicators, consumer sentiment on the smartphone sector is still weak. however, the challenging atmosphere will reverse from Q3 2023, and we see the YoY growth for the second half of the year. This report provides the smartphone shipment and ASP forecast by region, brand, and 5G/non-5G for 2023-2027.

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