MEA smartphone shipments declined 11% YoY in Q3 2024 largely due to a high Q3 2023 comparison base when economic recovery had begun. Geopolitical uncertainties in the Middle East also contributed to the decline. Additionally, there was some inventory build-up from the last quarter due to a muted Ramadan season, which kept OEMs cautious. However, OEM activity remains high, with increasing competition and the return of Chinese OEMs.
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Yang is a Senior Research Analyst at Counterpoint Research, based out of London. Yang has 10 years of work experience with particular interest in mobile devices, ecosystems, Emerging Markets, supply chain and macro topics that affect the global technology industry. As a tech analyst he has been quoted extensively by leading financial and media outlets. Yang started his career as a management trainee at Jardine Matheson, worked in business development at a SaaS startup, and most recently held marketing and research roles at KaiOS Technologies. Yang holds a Master of Science in Management from London Business School, and a Master of Science in Psychology from the University College of London.
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