AT&T Presents Positive Q1 Results Despite Network and Cybersecurity Challenges
Overview:
AT&T announced is Q1 2024 performance on April 24th, 2024. It exceeded market expectations despite facing network and cybersecurity issues. It managed to post modest net adds in combination with record low churn. It accomplished this with relatively lower device promotions than the competition. AT&T has painted a clearer picture of its strategy for its Internet Air service with hopes to bring Internet Air for Business nationwide while keeping Internet Air for consumers available in select markets. The carrier stands firm on its commitment to shed more of its debt in the coming periods with hopes to reach a comfortable ratio in the first half of 2025.
This report analyzes AT&T’s mobile and broadband segments noting emerging strategies and the impacts of promotions in Q1.
...Existing Subscriber?
Sign in to continue reading
New to Counterpoint?
Register to our service
Category
Contact us
Author
Tyler Graham
Research Analyst at Counterpoint Research | Focus in Mobile Handsets and Automotive | Business Administration Graduate from CSU | Certified in Market Research/Data Analytics
Related Research
Apr 25, 2024