AT&T Ends 2023 with Robust Service Revenue Growth, Broadband Presents Upside Opportunity

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Feb 1, 2024

Overview:AT&T posted 526,000 net adds in Q4. This marked the second quarter in a row of net add growth after four consecutive quarters of declining net adds. Upgrade rates were weak for all three major carriers, but AT&T showed the least decline in postpaid upgrade rates. This resulted in relatively flat postpaid smartphone sales for AT&T YoY. AT&T’s Internet Air FWA service is picking up steam with 93,000 subscribers at the end of Q4. The service is seen as more of a catch product to halt the exit of legacy wireline subscribers where fiber is not yet available.TOC:

  • Key Takeaways
  • Postpaid Performance
  • Prepaid Performance
  • Weekly Promotions
  • Fiber and Internet Air
  • Smartwatch

Number of pages: 21

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Category

Industry

Smartphone

Report Type

Report

Time period

Quarterly

Summary

Published

Feb 1, 2024

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Author

Hanish Bhatia

Hanish is an Associate Director with Counterpoint Technology based in Toronto, Canada. He has 8+ years of industry experience in providing market research and strategic consulting across various industry sectors. He tracks developments in the mobile handset, telecom and IoT industry value chain. He brings in the vast experience of providing advisory services to OEMs & component manufacturers, network operators, private equity firms and technology companies. He played a pivotal role in helping Chinese OEMs set up their manufacturing base in India under the “Make in India” program.

Tyler Graham

Research Analyst at Counterpoint Research | Focus in Mobile Handsets and Automotive | Business Administration Graduate from CSU | Certified in Market Research/Data Analytics

Jeff Fieldhack

Jeff has 25+ years experience in technology research, business development, competitive intelligence, and business management. Prior to joining Counterpoint Research, Jeff held various research & product development roles at Microsoft, Nokia, Roth Capital Partners, and Gartner. Jeff is a member of many telecom industry organizations including Colorado Wireless Association, repair.org, CommNexus, and is a regular speaker at major telecom industry events. He was a 4x NCAA all-American in tennis and is a 12-time finisher of the Hawaii Ironman World Championships.

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