Global Smartphone AP Market Share by Shipments
MediaTek dominated the smartphone SoC market with a share of 39%. MediaTek leads the low-mid tier wholesale price segment, driven by its Helio G series and Dimensity 700 series. There is a slight decline in MediaTek shipments in Q2 2022 compared to the previous quarter due to order cuts from major Chinese OEMs. Qualcomm captured a 29% share in the quarter. Qualcomm maintained its position in the premium segment despite tough macroeconomic situations and the declining smartphone market.
Global Smartphone AP Market Share by Revenue
Qualcomm has dominated the AP market by 44% in terms of revenue in Q2 2022. The share for Qualcomm has grown 56% YoY in Q2 2022 driven by the higher premium mix which has led to growth in the ASPs. Also, the recently announced partnership between Qualcomm and Samsung for the galaxy s22 family will support the revenues for the premium tier. MediaTek has captured a 22% share in the AP market. Qualcomm further gains revenues from baseband shipped to Apple. MediaTek’s revenue was driven by the higher 5G ASP and entry into the premium market with Dimensity 9000 series.
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Counterpoint Research is a global industry and market research firm providing market data, intelligence, thought leadership and consulting across the technology ecosystem. We advise a diverse range of global clients spanning the supply chain – from chipmakers, component suppliers, manufacturers and software and application developers to service providers, channel players and investors. Our veteran team of analysts serve these clients through our offices located across the key innovation hubs, manufacturing clusters and commercial centers globally. Our analysts consistently engage with C-suite through to strategy, market intelligence, supply chain, R&D, product management, marketing, sales and others across the organization. Counterpoint’s key coverage areas: AI, Automotive, Cloud, Connectivity, Consumer Electronics, Displays, eSIM, IoT, Location Platforms, Macroeconomics, Manufacturing, Networks & Infra, Semiconductors, Smartphones and Wearables.
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