Following up on the series of quarterly smartwatch shipments reports, this is our latest report highlighting the value share for 30+ brands. This report from Counterpoint’s Global Smartwatch Service highlights the revenues, ASPs (Average Selling Price) and shipments by brand, price bands, and regions. The reports give the key trends of the global smartwatch market including the emerging specs like health tracking (Sleep Apnea, ECG and Blood Pressure), On-Device AI penetration and connectivity (5G Redcap and Satellite connectivity).

Insight

Android Nears Half of POS Shipments in a Market That Grew Just 1% in 2025

Global POS device shipments grew just 1% YoY in 2025, held back by rising memory prices and broader macroeconomic pressure.