Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry. Market Pulse’s flagship model sales report provides monthly model-wise sales data for flagship and best-selling smartphones globally.
Monthly data breakdowns by:
- Smartphone sales by 225+ models across 12 OEMs, >50% of Global Sales coverage
- 100% coverage for Apple Models
Table of Contents:
- Bestsellers Smartphone Models
Published Date: May 2024
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell-through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry. Market Pulse’s Global handset market analysis combines our comprehensive and accurate database with unique insights across regions and OEMs, from Counterpoint’s team of Global Analysts.
Table of Contents:
- Global Sell-in vs Sell-through
- Global Smartphone Market Analysis: Market Share by OEMs, Price band
- USA, China, India, Europe Smartphone Market analysis, and insights
- Global Hardware Feature Analysis: Key Specs – Camera, Display, RAM, NAND and more
- Global Hit Models by Price Band
Published Date: May 2024
Overview:
Apple is unique. It has been able to envision and create a tightly-knit ecosystem of products and services like no other brand has been able to. Started as a hardware company, Apple now has a substantial services business.
This report provides Apple Revenues split by key hardware and services category by regions and quarter. The report helps in gaining a deeper understanding of Apple’s business by categories identifying which elements are driving the growth or decline.
Table of Contents:
- Revenue Summary
- Pivot Table for Hardware and Services Revenues by Category and Regions
- Base File
Published Date: May 2024
Overview:
India Smartphone market grew by 10% YoY in March 2024 and 8% YoY in Q1 2024. Vivo led in Mar 2024 with 21% share driven by the Y and V series, additionally vivo also led the quarterly shipment with 19% share. Xiaomi secured the second spot with 18% share; it is being aggressive in pursuing multi-channel strategy by increasing the number of offline store representatives and working to enhance its financing model. Samsung moved down to third spot in March 2024, but emerged as the leader in the premium smartphone segment (INR>30K) with 34% share driven by its newly launched A-series models. Holi festival sale was observed on various platforms during the month, but it did not have much impact on the online shipment share which was at 36% in March 2024. Xiaomi led the online channel with 22% shipment share.
In this report you will find India shipments by:
- By brand (20+) and model (700+)
- Online and Offline shipments
- Online shipments by top e-commerce platforms – Flipkart, Amazon, Apple.com, Mi.com and Samsung.com
- Specifications (100+)
- Display Size
- Network technology
- Operating system
- Battery capacity
- Number of cameras
- And more than 95 other key specifications
Published Date: May 2024
Overview:
India smartphone market managed to grow by 10% YoY in March 2024. vivo led the smartphone market with 19% share, backed by strong performance from its Y and V series. Indian smartphone market ASP witnessed 15% YoY growth (Retail) and reached to $305 in Mar 2024. As premiumization picking up, the ASP for Samsung, vivo, Oppo, TECNO, and OnePlus has increased YoY by double digit.
The >$650 ultra-premium segment saw a 40% YoY growth. The demand for flagship smartphones is on the rise, boosted further by financing schemes provided by OEMs. Apple led the segment followed by Samsung.
This report tracks monthly India smartphone shipments by brand by model across different e-commerce channel platforms like Flipkart, Amazon, Mi.com, Paytm, Snapdeal and others. It also tracks 100+ model level specifications which gives an in-depth analysis of the Indian market by channel.
Table of Contents:
- Market Overview
- Key OEM Strategies
- Pricing Analysis
- New launches Analysis
- Spec Analysis
- Channel Analysis: E-commerce and Offline
- Major OEM Promotions
- Key Market Trends
- Market Survey
- Make in India
Number of pages: 112
Published Date: May 2024
Overview:
This report provides India Premium market’s smartphone sales (INR 30,000 and above) by brand and model. The report also further goes and provides sales of smartphones for Major cities in India. The report also covers both the offline and the online channel.
The report focuses on understanding the sales of premium smartphone sales across brands, channels (online/offline), price bands, top cities, and ASP. It also highlights the top models across channels and premium price bands along with the top offer for the respective month.
All of the tier 1 cities in India are included, these cities contribute roughly 40% to the Indian Premium smartphone market. As the premium smartphone segment is on the rise outside the metropolitan areas, we have incorporated 4 tier 2 cities to highlight the potential for the premium segment to further expand.
This report is useful for anyone attempting to get a deep-dive view on the India Premium Smartphone Market and its channel and city landscape.
Table of Contents:
- Pivot file
- Base File
- Contacts
Published Date: April 2024
Overview:
Counterpoint’s monthly Inventory tracker analyses the global handset inventory situation of OEMs by comparing Sell-in vs Sell-through globally and by Key regions (China, India). It provides details on the monthly handset and smartphone sales, shipments, lifetime inventory, ratio of sell-in and sell-through, along with the inventory of new products to help understand the key trends across OEMs and Key regions.
Monthly data breakdown:
- Handset and Smartphone Sales
- Global and Key Region: China, India (Other Regions available on request)
- 20+ OEMs coverage
Table of Contents:
- Global Handset & Smartphone Sell-in and Sell-through by Key OEMs
- China Handset & Smartphone Sell-in and Sell-through by Key OEMs
- India Handset & Smartphone Sell-in and Sell-through by Key OEMs
Published Date: May 2024
Overview:
This report provides India Premium market’s smartphone sales (INR 30,000 and above) by brand and model. The report also further goes and provides sales of smartphones for Major cities in India. The report also covers both the offline and the online channel.
The report focuses on understanding the sales of premium smartphone sales across brands, channels (online/offline), price bands, top cities, and ASP. It also highlights the top models across channels and premium price bands along with the top offer for the respective month.
All of the tier 1 cities in India are included, these cities contribute roughly 40% to the Indian Premium smartphone market. As the premium smartphone segment is on the rise outside the metropolitan areas, we have incorporated 4 tier 2 cities to highlight the potential for the premium segment to further expand.
This report is useful for anyone attempting to get a deep-dive view on the India Premium Smartphone Market and its channel and city landscape.
Table of Contents:
- India Premium Smartphone Market Snapshot and Key Takeaways
- India Premium Smartphone Market Overview
- Market Share by City
- Market Share by Price Band Across Cities
- Sales Contribution of Cities Within Price Bands
- OEM Analysis
- Market Share by City
- Sales Contribution by City
- Channel Share by OEM
- Market Share by OEM and Price Band
- Channel Analysis
- OEM Share by Channel
- Market Share by Channel
- Sales Contribution by Channel
- Channel by Price Band
- Price Bands Across Cities by Channel
- Hit Model Analysis
- Hit Models by Price Band
- Hit Models by OEM
- Hit Models by Channel
- OEM and Channel Promotions
- Appendix
- Methodology
Published Date: April 2024
Overview:
This report aims to explore top smartphone users’ budget preferences when switching smartphones. It also examines demographic factors to understand brand-switching preferences across different regions (North, South, East and West), age groups (16-20, 21-30, 31-40, and over 40) and personal monthly incomes. A part of Counterpoint Research’s Market Lens segment, this report is based on a survey that was performed recently across tier 1, 2 and tier 3 cities in India. The survey gathered over 7,000 responses from the users of the above-mentioned brands.
Table of Contents:
- Introduction
- New smartphone budget preference
- New smartphone budget preference by brand across demographic factors
- Brand preference of current smartphone users belonging to different price bands
- Preference of current premium users
- Research design
- Demographic details
- Methodology
No of Pages: 17
Published Date: April 2024
