Overview:
It offers the Counterpoint perspective on a curated collection of recent news and other articles that have made an impact on the smartphone ecosystem (OEMs, app ecosystem, policy, and more). It gives readers an idea of the current state of affairs in the sector and potential ramifications, helping connect the dots.
The June edition analyses key developments within the smartphone ecosystem from 22nd May 2024 to 21st June 2024. It also covers the list of key smartphone launches during the period.
Some of the developments from this edition, where our analysts give their points of view include:
- OPPO to Bring AI to all its Smartphones, Targeting 50 Million Devices
- Xiaomi Focuses on Premiumization and AIoT in India
- vivo is set to open ₹3,000 crore India manufacturing facility in July
- OnePlus Partners with CATL, Unveils ‘Glacier Battery Technology
- Samsung’s Partnership with iFixit for Self-repairs Ends
- Nothing’s CMF Phone 1 Launch Officially Confirmed
- AVOW Announces New Partnership with Samsung to Offer Mobile Ads in Europe
Additionally, the Smartphone Intelligence Tracker carries a teaser of one of Counterpoint’s latest research reports. In the June edition, a report titled, ‘Global AR/VR Market Insights and Development Trends; Q1 2024, has been featured.
Published date: June 2024
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry. Market Pulse’s flagship model sales report provides monthly model-wise sales data for flagship and best-selling smartphones globally.
Monthly data breakdowns by:
- Smartphone sales by 225+ models across 12 OEMs, >50% of Global Sales coverage
- 100% coverage for Apple Models
Table of Contents:
- Bestsellers Smartphone Models
Published Date: June 2024
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell Through Landscape by OEMs, Regions, Models, specifications, qualitative insights, and latest developments giving a holistic view of the industry. Market Pulse’s OEM Sales report provides monthly handset and smartphone sales, market share, rankings and growth trends across key regions.
Monthly data breakdowns by:
- Handset and Smartphone sales
- Global and by key region: China, US, India, Europe, and Others (More regions, countries available upon request)
- 25+ OEMs, >90% of Sales Coverage
Table of Contents:
- Global Handset & Smartphone Sales by Key OEMs
- China Handset & Smartphone Sales by Key OEMs
- USA Handset & Smartphone Sales by Key OEMs
- India Handset & Smartphone Sales by Key OEMs
- Europe Handset & Smartphone Sales by Key OEMs
- Others Handset & Smartphone Sales by Key OEMs
Published Date: June 2024
Overview:
Counterpoint Research’s Market Pulse is a monthly service analysing the Global Handset Market Sell-through Landscape by OEMs, Regions, Models, specifications, and latest developments giving a holistic view of the industry. Market Pulse’s Global handset market analysis combines our comprehensive and accurate database with unique insights across regions and OEMs, from Counterpoint’s team of Global Analysts.
Table of Contents:
- Global Sell-in vs Sell-through
- Global Smartphone Market Analysis: Market Share by OEMs, Priceband
- USA, China, India, Europe Smartphone Market analysis, and insights
- Global Hardware Feature Analysis: Key Specs – Camera, Display, RAM, NAND and more
- Global Hit Models by PriceBand
Published Date: June 2024
Overview:
- In Q1 2024, the global smartphone market grew by 6% year-over-year (YoY), reaching 296.9 million unit shipments.
- Samsung dethroned Apple to become the top global smartphone player, accounting for a 20% shipment share.
- Apple’s shipments declined by 13% YoY respectively. However, the brand’s ASP reached a record high for the first quarter, driven by the improved performance of the Pro models.
- Among the top five Original Equipment Manufacturers (OEMs), Xiaomi registered the fastest growth, with a 34% YoY shipment increase.
- With an annual growth of 22%, CALA (Caribbean and Latin America) became the fastest-growing smartphone market globally, ending the quarter with 34.5 million shipments.
Counterpoint’s Market Monitor – Market Analysis and Insights is a quarterly insightful report providing detailed analysis of the vendor activity and performance, measuring both volume and revenue by sell-in by major region and key countries (70+) and top (140+) vendors covering close to 96% of the global handset shipments. It is one of the detailed industrywide services providing an analysis of the key market drivers broken out by volume and value – which OEMs, brands, and models are performing well, in which markets and why. Based on the in-depth analysis and primary knowledge, the report also gives the smartphone industry shipments forecast.
This robust quarterly report with fact-based deep analysis covering multiple dimensions and the robust forecast will help players across the handset value chain to holistically analyze the current state of the global handset market and plan ahead of the competition.
The report is Relevant to:
- Smartphone OEMs
- Feature Phone OEMs
- Component players
- Smartphone Industry Investors
Table of Contents:
- Introduction
- Key Takeaways
- Global Market Analysis
- Overview
- Revenue by Device Type and Revenue Share by Key OEMs
- Smartphone and Feature Phone Shipment Share by Price Band
- Smartphone and Feature Phone Market Share by Region
- Smartphone and Feature Phone Market Growth by Region
- Smartphone and Feature Phone Share by Key OEMs
- Smartphone Market and Feature Phone OEM Share
- Smartphone and Feature Phone Market Key OEM Growth
- Smartphone and Feature Phone Market – Country Share
- Smartphone Market Share by Brand Category
- Global Top 10 Best-Selling Smartphone Models
- Market Analysis by Air Interface: LTE, WCDMA, GSM
- Handset Shipment by Tech – Growth of 5G
- Penetration of Air Interface by Region
- Smartphone – Regional-Deep Dive
- North America, Europe, Central, and Latin America, Asia Pacific, MEA – Handset Shipment, smartphone share by country and OEMs
- Top Selling Smartphones by Region
- Smartphone ASP by Region
- Smartphone – Market Analysis by Key OEMs
- Top 5 Smartphone OEMs by Region
- Chinese Brands: Top 5 Smartphones OEMs by Region
- Local Brands: Top 5 Smartphones OEMs by Region
- Top 5 Smartphone OEMs Analysis by Price Band
- Top 5 Smartphone OEMs Analysis by ASP
- Key Smartphone OEM Analysis
- Apple, Samsung, Huawei, Xiaomi, vivo – Regional and country analysis, top 10 models by shipments
- Growth Arenas
- Smartphone – Specification Analysis – Camera setup, Megapixels, Battery Capacity, DRAM, NAND, OS, and SoC
- Featured Report: Global Secondary Smartphone Market
- Contacts
Number of Pages: 87
Published Date: June 2024
Overview:
Counterpoint Research’s Market Pulse Midmonth (Early Look) is a monthly service analysing the Global Handset Market Sell-Through Landscape by key regions and top OEMs and provides qualitative insights on the state of the market. Market Pulse’s Midmonth (Early Look) Market Insights presents analyses that combine our comprehensive and accurate database with unique insights across regions and OEMs from Counterpoint’s team of global analysts.
Table of Contents:
- Global Smartphone Market Change by Key Regions (Month-on-Month and Year-on-Year)
- Global Smartphone Market Qualitative Insights (Regional and OEM coverage)
Published Date: June 2024
Overview:
Counterpoint Research’s Market Pulse Midmonth (Early Look) is a monthly service analysing the Global Handset Market Sell-Through Landscape by key regions and top OEMs and provides qualitative insights on the state of the market. Market Pulse’s Midmonth (Early Look) report provides monthly handset and smartphone sales, market share of top OEMs and growth trends across key regions.
Monthly data breakdowns by:
- Handset and Smartphone sales by Region (more regions/countries can be included upon request)
- Handset and Smartphone sales by OEMs (more OEMs can be included upon request)
- Handset and Smartphone sales growth by Region
Table of Contents:
- Handset & Smartphone Sales by Key Regions
- Global Handset & Smartphone Sales by Key OEMs
- Handset & Smartphone Sales Regional Growth Rates
Published Date: June 2024
Overview:
This report tracks quarterly global handset model sales data by OEM with the key specifications. This report gives an insightful view of the changing trends in smartphone components and driving factors in the various price segments. It covers 99% of the global handset market with specification analysis.
- Time period: Jan 2023 to Apr 2024 with monthly granularity
- By brand (450+) and models (6000+)
- By regions: North America, Latin America, Western Europe, Eastern Europe, Middle-East & Africa, Asia
- Countries: USA, China, India, Indonesia, Malaysia, Philippines, Thailand, Vietnam, Russia, Turkey, Japan, Brazil, Mexico, Nigeria, Pakistan, Saudi Arabia, Canada, South Korea, France, Germany, Italy, Spain, UK
- Specification and prices (30+)
- Price bands
- Chipsets by OEMs
- Chipset by models
- Display Size
- Display Type
- NAND
- RAM
- Rear camera counts
- 22+ other specifications
Published Date: June 2024
Overview:
India smartphone market shipments were in line as per our expectations in Q1 2024 as the market grew 9% YoY driven by new launches and premium segment growth. However, sales were low which led to inventory built-up. Consumer demand is expected to improve around the festive period, with upgrades further boosting later in the second half of the year. Therefore, overall we believe the market will witness single digit growth of 3% in 2024 driven by premium segment and 5G upgrades.
5G upgrades were better than our expectations since the penetration reached 70%. as OEMs introduced 5G capabilities in the lower price segment as key differentiators. Overall we estimate 5G share to increase to 77% in 2024. The premium segment is expected to cross 20% shipment share in 2024. Consumers jumping price bands and going for better featured smartphones will help this price band.
In this report you will find India smartphone shipments forecast by:
- India handset brand wise volumes till 2025
- India Smartphone brand wise volumes till 2025
- India Feature phone brand wise volumes till 2025
- India Smartphone Volume By Tech (4G and 5G split)
- India Smartphone volume By Price-Band
- India smartphone volume By Channel (Online & Offline)
Published Date: June 2024
