Sprint Reports Solid Quarter, Activated 7.3m Devices, but Could Suffer Relative to Peers in 2018

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Feb 15, 2018

Sprint had a solid quarter adding 256k postpaid subs, of which, 184k were phone adds.  On the prepaid side, net adds were only 63k and below both expectations and YoY/QoQ comparisonsChurn still haunts Sprint and was 1.8% during the quarter.  Postpaid phone churn continues to see slight improvements but remains high at 1.71% postpaid phone churn -- roughly double Verizon.

Sprint saw the highest percentage of upgraders during the quarter, 9.2%.  Sprint and Boost brands activated 7.3m devices, up from 7.1m last year.  Sprint’s focus on lowest cost of ownership of Apple and Samsung devices, iPhone for life and Galaxy for life programs, helped drive a strong quarter of flagship sales.  This drove postpaid improvements. 

 

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Category

Industry

Smartphone

Report Type

Report

Time period

Half-Yearly

Summary

Published

Feb 15, 2018

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