The Market: In november, handset sell-through grew by 3% over the last month, strongest since July-14. This can be attributed to the starting of holiday season and post-Black Friday purchase in the western countries. This phase will countinue till Decemer thus we will see major sales in the Western countries in the end of 4Q 2014.
Smartphones increased to 76% of the market in November. With the launch of iPhone 6 and 6 Plus and overcoming the supply chain shortage, iOS has been able to eat up Android' share in November reaching 17.4%, highest since Feb-14.
Vendors: By overcoming the supply shortage, Apple's share increased with burgeoning sales of iPhone 6 and 6 Plus. Samsung sales declined even its home country Korea. Chinese vendor xiaomi countinued to increase its share in the market.
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Category
Industry
Smartphone
Report Type
Report
Time period
Monthly
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