Market Outlook – Smartphone Shipment and ASP Forecast by OEM Region, May 2024
Overview:
We expect the market to grow by 3.7% annually in 2024,with some return of consumer confidence underpinned by improving macroeconomic conditions. The overall smartphone ASP is expected to increase by 7% YoY in 2024, and the uptrend will continue, backed by a better product mix toward higher-end smartphones on top of the 5G migration during the forecast period. This report provides the smartphone shipment and ASP forecast by region, brand, and 5G/non-5G for 2024-2028.
Table of Contents:
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Category
Industry
Smartphone
Report Type
Report
Time period
Quarterly
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Author
Team Counterpoint
Counterpoint Research is a global industry and market research firm providing market data, intelligence, thought leadership and consulting across the technology ecosystem. We advise a diverse range of global clients spanning the supply chain – from chipmakers, component suppliers, manufacturers and software and application developers to service providers, channel players and investors. Our veteran team of analysts serve these clients through our offices located across the key innovation hubs, manufacturing clusters and commercial centers globally. Our analysts consistently engage with C-suite through to strategy, market intelligence, supply chain, R&D, product management, marketing, sales and others across the organization. Counterpoint’s key coverage areas: AI, Automotive, Cloud, Connectivity, Consumer Electronics, Displays, eSIM, IoT, Location Platforms, Macroeconomics, Manufacturing, Networks & Infra, Semiconductors, Smartphones and Wearables.
