This report highlights Value Share for 40 brands (from earlier 20) in smartphone segment by regions until Q1 2016
We have added additional multimillion dollar local brands which have been getting traction both in their domestic as well as international market. These include Oppo, Vivo, Meizu, LeEco from China, Micromax, Intex, Lava, Spice, Karbonn, Reliance Jio from India, iTel and Tecno from Africa, Symphony from Bangladesh, QMobile from Pakistan, Evercoss from Indonesia and Miami based BLU. These 40 brands together now capture 95% of the total market by revenues.
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