India’s Q2 2023 TWS Shipments Up 34%, Captures 15% Global Share

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Sep 11, 2023

Overview:

India’s True Wireless Stereo (TWS) earbuds shipments grew 34% YoY in Q2 2023, according to the latest research from Counterpoint’s IoT Service. The growth was primarily driven by demand for low-priced models, increasingly affordable new launches, and seasonal sales events like Flipkart Big Saving Days, Amazon Prime Days, brand-owned celebrations and offline events. This research note also includes detailed insights about India's position in global TWS market, analysis of top five TWS brands in Indian market and the overall 2023 TWS market outlook.

Number of Pages: 2

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Category

Industry

IoT

Report Type

Report

Time period

Quarterly

Summary

Published

Sep 11, 2023

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Author

Akshay RS

Akshay RS, a TMT research analyst at Counterpoint Technology Market Research, aims to create impactful insights and engaging visual stories. He tracks and analyses mobile devices, consumer IoT, XR, and retail segments across various regions and countries. With a civil engineering degree and MBA from SRM University, where he specialized in market research and operations, Akshay's passion for technology, data, and illustration drives him to push the boundaries of his field.

Anshika Jain

Anshika is a Senior Analyst at Counterpoint Technology Market Research with over 13 years of experience in market research and business intelligence. She currently leads the Global Consumer IoT domain, focusing on wearables, hearables, smart home, and emerging technologies. Previously, she managed various research and consulting projects across sectors such as BFSI and Telecom. Additionally, she has significant client-handling experience with major multinational companies. Anshika holds an MBA in Finance from IMT Ghaziabad and a Bachelor’s degree in Economics from Hansraj College, Delhi University.

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