Overview:
The India smartphone market grew 3% YoY and 5% MoM, driven by sales on both online and offline platforms aimed at reducing inventory. Offline channels played a central role in this expansion.
The top five smartphone brands contributed to a 67% share of the overall shipments in July 2023. vivo moved to the top of the India smartphone market for the first time in 2023 with a 17% share in July 2023, driven by the mid-segment Y-series and T-series models.
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Shubham Singh
Shubham Singh is a Research Analyst at Counterpoint Technology Market Research, based in Noida, specializing in tracking mobile devices and ecosystems. With over four years of expertise in both quantitative and qualitative research, his insights on market trends are widely sought after and quoted by leading media platforms. Shubham brings a sharp analytical perspective to the smartphone sector. He holds a B.Com (Honors) degree and continues to make a significant impact in the ever-evolving world of mobile technology.
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Sep 7, 2023