Apple Vision Pro Review: Impressive Hardware but Too Costly for Limited Use Cases
Overview:
The Apple Vision Pro (AVP) made waves when it was initially launched in January 2024 with viral videos of people using the device on subways and in their Tesla doing the rounds. However, launch hype seems to have subsided and reports of reduced production targets illustrate that we are at the early stages in the XR market. Even before the Apple launch, VR/AR shipments declined 19% YoY in FY 2023, according to Counterpoint’s Global XR Model Tracker.
Table of Contents:
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Category
Industry
Emerging technologies
Report Type
Report
Time period
Yearly
Contact us
Author
Tyler Graham
Research Analyst at Counterpoint Research | Focus in Mobile Handsets and Automotive | Business Administration Graduate from CSU | Certified in Market Research/Data Analytics
