Qualcomm Readies Snapdragon X Series for Launch as AI PC Era Draws Near

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Qualcomm Readies Snapdragon X Series for Launch as AI PC Era Draws Near

May 3, 2024

Overview Qualcomm Technologies announced the launch of the Snapdragon X Plus platform on April 24, 2024. The Snapdragon X Plus is the second chip under Qualcomm's Snapdragon X series, which was announced in October 2023 as the company's flagship ARM-based processor for Windows PCs. This report details learnings by Counterpoint Research analysts during recent events hosted by Qualcomm, our analysis of the key selling point, positioning and competitiveness of the Snapdragon X series, and expected market implications in the fledging AI PC sector. We also preview the potential key AI features and use case enhancements that are likely to arrive on the first Qualcomm Snapdragon X series PCs, set to arrive in stores by mid-2024. Table of Contents

Introduction
CPU - Best in Class Raw Computing Power, and Power Efficiency
GPU - Top Graphics for Immersive Entertainment
AI - Built for AI Workloads on the Edge
Other Key Features - Camera, Audio, Connectivity and Security
Competitive Strengths and Weaknesses
Market Implications
What Next?
Authors, Copyright, User Agreement, and Other General Information

Number of Pages: 14 Publication Date: May 2024

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Author

Yang Wang

Yang is a Senior Research Analyst at Counterpoint Research, based out of London. Yang has 10 years of work experience with particular interest in mobile devices, ecosystems, Emerging Markets, supply chain and macro topics that affect the global technology industry. As a tech analyst he has been quoted extensively by leading financial and media outlets. Yang started his career as a management trainee at Jardine Matheson, worked in business development at a SaaS startup, and most recently held marketing and research roles at KaiOS Technologies. Yang holds a Master of Science in Management from London Business School, and a Master of Science in Psychology from the University College of London.