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Overview:
Annual smartphone shipments are forecast to decline 5.3% to 1.16 billion units in 2023, the lowest in a decade, as macroeconomic headwinds and consumer weakness continue to pressure the sector across the year. However, Q3 ended slightly stronger than our earlier expectations, signaling an easing in the rate of decline. Bolstered by regional recoveries and new product upgrade demand, the global smartphone market declined by 1% YoY to 299.8 million units in Q3 2023 ahead of the sales seasons.
In this report, we forecast the quarterly shipment of key smartphone models by major OEMs – Apple, Samsung, Huawei, Honor, Xiaomi, OPPO, Vivo, Oneplus, Motorola, Google, and Sony - until Q4 2024 and it focuses on giving a detailed view of flagship shipments globally.
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Category
Industry
Mobile and Telecom
Report Type
Report
Time period
Quarterly
Summary
Published
Dec 18, 2023
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