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Overview:
Smartwatch shipments registered 125% YoY growth in Q1 2023. The Indian brands captured 94% share the highest ever. The share of domestic manufacturing rose to 55% in Q1 2023. Fire Boltt captured the top spot with Fire Boltt Talk 3 being the best-selling model for the quarter. Noise and boAt (along with its sub-brands) captured second and third position, respectively. In this report, we have analyzed this market in detail covering brands strategy, price band analysis, market drivers along with forecast.
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Summary
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Published
Jun 28, 2023
Author
Anshika Jain
Anshika is a Senior Analyst with Counterpoint Technology Market Research, based out of Gurgaon. She has more than 10 years of work experience in market research and business intelligence field. She led various research and consulting projects for multiple sectors including BFSI and Telecom. Apart from this, she also has key client handling experience with leading MNCs. She holds a Master's in Business Administration from IMT Ghaziabad, specializing in Finance; and a Bachelor's degree in Economics from Hansraj College, Delhi University.
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