India Monthly Smartphone Market Analysis 2019 April

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May 31, 2019

Overview:

Indian smartphone shipments grew 10% YoY and 5% MoM in April 2019. This was the third successive month in 2019 when shipments grew MoM. Chinese brands share remained at 67% in India. All the leading Chinese players shipments grew month on month due to new product launches and are also ramping up their investments in India. Some of the brands are even looking to invest in Indian startups along with scaling up their R&D.

India’s smartphone market continues to attract a lot of attention from Global and Chinese players. Data consumption is on the rise and users are upgrading their phones faster as compared to other regions. This has led to users spending more on their purchase which is driving up the overall average selling price (ASP) in the market. As a result of this, the premium specs are now diffusing faster into the mid-tier price brands. We estimate this trend to continue leading to a competitive mid-tier segment in coming quarters

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Category

Industry

Smartphone

Report Type

Report

Summary

Category

Published

May 31, 2019

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Team Counterpoint

Counterpoint research is a young and fast growing research firm covering analysis of the tech industry. Coverage areas are connected devices, digital consumer goods, software & applications and other adjacent topics. We provide syndicated research reports as well as tailored. Our seminars and workshops for companies and institutions are popular and available on demand. Consulting and customized work on the above topics is provided for high precision projects.

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