Overview:
The global smartwatch market declined 9% YoY. The reduction was driven by a decline in global brands like Apple and the slowdown in the demand for the basic smartwatches in the India market. However, Chinese brands including Huawei, Xiaomi, and BBK (Imoo) observed growth. By region, China and EU region shipments grew YoY by 25%, and 10% respectively. By type, basic smartwatches observed a 25% YoY decline, driven by the slow replacement cycle in the India market.
Published Date: November 2024
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