Overview: Outsourced manufacturing has been a significant feature of the consumer electronics industry and handset market for many years. The rationale behind this is that little value is added by conducting exclusive in-house production. Nowadays, very few handset manufacturers conduct all their manufacturing in-house, with many, such as Apple, outsourcing it entirely. Overall global ODM/IDH smartphone shipments fell 5% YoY in 2022 due to economic pressures and weaker demand from China and Europe. However, the share of outsourced designed shipments continued to rise during the year. This report tracks trends in global smartphone ODM-OEM relationships, highlights key activities in the sector, identifies drivers and future developments of the ODM sector and provides observations on regional developments regarding smart device manufacturing in general. Table of Contents:
- Introduction
- Global Smartphone Market Review, H2 2022
- Global Smartphone ODM Market Analysis, H2 2022
- Forecasts for Smartphone ODM Market
- Macro, Supply Chain, Reginal Manufacturing Topics
Number of Pages: 50 Published Date: March 2023
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Ivan Lam
Ivan is a Senior Research Analyst at Counterpoint Research, based in Hong Kong. Ivan has more than 10 years of experience with a major focus on mobile and network devices. He had spent years in southeast Asia markets associated with business development, brand management, and channel management. Besides the expertise in Southeast Asia, he’s also well connected with ODM and OEM sectors. Prior to joining Counterpoint Research, Ivan served TCL Communications, KaiOS Technology Inc., Wiko Mobile, mainly leading business development, Go-to-Market, and strategic planning. Ivan holds a Master's degree in Business Administration from Hong Kong University of Science and Technology.
Alicia Gong
Alicia Gong is a Research Analyst who is tracking smartphone and ecosystem devices at Counterpoint Research. Prior to joining Counterpoint Research, She served at ChinaVenture and Copal Partners.
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