Europe Monthly report - Xiaomi’s European fight, from challenger to champion
Overview:
Xiaomi continues to make great strides in Europe, particularly in markets like Spain and Italy. This report looks into how Xiaomi has climbed the rankings in these markets in recent months, and how its move into premium is placing it in a good position to grow in other European markets too.
Table of Contents:
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Category
Industry
Smartphone
Report Type
Report
Summary
Category
Published
May 24, 2021
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Author
Jan Stryjak
Jan is an Associate Director with Counterpoint Research, based in London, and leads the company’s European and Sustainability research. He is a seasoned analyst with over 17 years’ experience in the TMT sector, previously with GSMA Intelligence where he led a team of analysts producing highly impactful regional insights. Before that, Jan held strategy and analyst positions at Vodafone UK and Qualcomm respectively, and started his career with research firm TNS (now Kantar).
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