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Overview:
Since its introduction to the market in September 2014, Apple Watch has consistently attracted consumers’ attention globally as the representative model of smartwatches. At the same time, it has faced relentless challenges from other OEMs. Therefore, all eyes are on the coming Apple launch event, which will also mark the tenth anniversary of Apple Watch launch, to look for measures to overcome these headwinds. In this report, we discuss the current smartwatch market dynamics and challenges and the way they impact Apple.
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Published
Sep 9, 2024