Taiwan's MediaTek eyes new growth with AI chips

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Feb 8, 2025

MediaTek was established in 1997 and found success in the Chinese smartphone market in the 2010s. With a strategy of selling chips together with smartphone blueprints, it captured demand from emerging manufacturers and was dubbed the "mastermind of low-cost smartphones."

In recent years, with the spread of 5G high-speed wireless communications, it has also made inroads in the high-end sector that is Qualcomm's stronghold. MediaTek's share of the smartphone semiconductor market in the July-September quarter of 2024 was 35% by volume, ranking first, and 17% by value, ranking third, according to Hong Kong research firm Counterpoint…Read More

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In the Press

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Feb 8, 2025

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Team Counterpoint

Counterpoint Research is a global industry and market research firm providing market data, intelligence, thought leadership and consulting across the technology ecosystem. We advise a diverse range of global clients spanning the supply chain – from chipmakers, component suppliers, manufacturers and software and application developers to service providers, channel players and investors. Our veteran team of analysts serve these clients through our offices located across the key innovation hubs, manufacturing clusters and commercial centers globally. Our analysts consistently engage with C-suite through to strategy, market intelligence, supply chain, R&D, product management, marketing, sales and others across the organization. Counterpoint’s key coverage areas: AI, Automotive, Cloud, Connectivity, Consumer Electronics, Displays, eSIM, IoT, Location Platforms, Macroeconomics, Manufacturing, Networks & Infra, Semiconductors, Smartphones and Wearables.