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Report

US Carriers Aim for ARPA Growth, Record Low Churn in 2025

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January 23, 2025

Overview: This report outlines Counterpoint’s expectations for consumer facing trends at the US Carriers in 2025. It covers plan, device promotion, and sales trend expectations for 2025. It features insights derived from Counterpoint’s Carrier360 service as well as Counterpoint’s North American Channel Share Tracker which collects monthly smartphone sell through in the US and Canadian sales channels.

Table of Contents:

  • Big 3 to See Slow and Steady Service Revenue Growth
  • Broadband and Converged Offerings
  • Holding Periods Begin to Fall
  • Forecast

Number of Pages: 6

Publication Date: January 2025

Category

Industry

Smartphone, Telecom

Service

Premium

Report Type

Report

Time Period

Other

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Author

Tyler Graham

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Senior Analyst at Counterpoint Research | Focus in Mobile Handsets and Automotive | Business Administration Graduate from CSU | Certified in Market Research/Data Analytics